Nonprofit fundraising
I build the training, credentials, and books fundraisers actually use.
I'm Jeremy Reis. I write about donor psychology, digital fundraising, and running a development shop — and I'm building the credentialing layer for the profession at NonprofitFundraising.com.
THE TRAINING
NonprofitFundraising.com
Practitioner-first training, tools, and research for the people doing the asking. Free articles and templates, plus the certification programs below — all written for underpaid, overworked fundraisers, not for a conference stage.
Training & articles
Hundreds of guides on appeals, retention, monthly giving, and grants — written from the desk, not the podium.
Certifications
Exam-based credentials with real post-nominal letters and verified digital badges for LinkedIn.
Nonprofit Answers
The podcast where fundraisers get straight answers to the questions they're actually stuck on.
Books
Books on fundraising — and four novels
Hover a cover (or tap it on your phone) for the details and a link to buy.
Nonfiction
Fiction
The cause
About the work
For two decades, Jeremy has led fundraising and marketing for organizations serving children and families in some of the hardest places on earth, including Food for the Hungry and World Concern. Today, as President of Serving Orphans Worldwide, he works to make sure the people caring for vulnerable children have the resources to keep doing it.
About Serving Orphans Worldwide
Serving Orphans Worldwide supports children's homes in more than 36 countries, providing care for nearly 9,000 children who have lost the protection of a family. Rather than building new institutions, SOW comes alongside local caregivers already doing the work, helping them feed, educate, and raise the children in their care.
Get certified
Exam-based certifications, not attendance certificates
Other low-cost programs hand out a PDF for showing up. These require passing an exam and earn post-nominal letters you put after your name. Every exam includes professional ethics. Part of a stacking ecosystem of 25+ credentials.
CNFP
Certified Nonprofit Fundraising Professional
The foundational credential for working fundraisers — the full fundraising cycle, from donor acquisition and retention through major gifts fundamentals and ethics.
For fundraisers with some experience who want proof of general competence.
CNGWCertified Nonprofit Grant WriterResearch, write, and win institutional funding.
For grant writers and development generalists.
Coming Soon
CNAFCertified Nonprofit AI FundraiserThe first exam-based AI credential in nonprofit fundraising.
For development staff using AI in donor work.
Vintage year — CNAF 2026
CNDMCertified Nonprofit Digital MarketerFor the fundraiser who runs the digital side of the shop.
For owners of the nonprofit's digital presence.
Coming Soon
CNEMCertified Nonprofit Email MarketerTurn an email list into a reliable revenue channel.
For email and annual fund staff.
Coming Soon
CNSFCertified Nonprofit Small Shop FundraiserFor the one-person development shop doing all of it alone.
For solo and two-person development offices.
Coming Soon
CNDPCertified Nonprofit Donor Psychology ProfessionalUnderstand why donors give — and design around it.
For retention and major-gift practitioners.
Coming Soon
CNDDCertified Nonprofit Development DirectorFor the person accountable for the whole revenue number.
Leadership tier. Requires prior experience.
Leadership tier
CNEFCertified Nonprofit Executive FundraiserFundraising for executive directors and CEOs.
Leadership tier. For EDs, CEOs, and boards.
Leadership tier
Earned by stacking multiple credentials and completing a reviewed capstone project. The top of the path.
Podcast
Nonprofit Answers
Short, direct episodes answering the questions fundraisers send in — appeals that stall, donors who lapse, boards that won't ask, and what to do first in a small shop.
Speaking
Talks for conferences, boards, and staff retreats
I speak on nonprofit leadership, donor-centered fundraising, retention, donor psychology, email and digital fundraising, AI in development work, and what actually works in a small shop. Practical sessions your team can use Monday morning.
Topics
- Why donors give — and how to design around it
- Donor communications and retention
- AI in fundraising: useful, ethical, and where to stop
- Developing a three year nonprofit strategic plan
Book a talk
Send the date, audience, and format and I'll reply with availability.
Check availability →